200: Dan Gingiss: There’s really only one thing to do here

//200: Dan Gingiss: There’s really only one thing to do here

200: Dan Gingiss: There’s really only one thing to do here

Dan Gingiss Show Notes Page

Before becoming a social media expert, Dan Gingiss decided to join a friend in taking the GMAT. On standardized tests he typically does better on the math side and struggles on the verbal side. But during the test Dan got stumped on a question that caused him to not complete the math portion of the exam. That left him with only one choice.

Dan Gingiss was born and raised in the suburbs of Chicago, meaning he had to declare at birth whether he was going to root for the Cubs or the White Sox (Cubs all the way!). His parents are happily retired; his older brother spent decades as a newspaper reporter and now works for a Senator; and his younger sister is a PR executive.

Dan’s parents always pushed him to be successful but in a fair and nurturing way – “A’s, B’s, and C’s are your problem; D’s and F’s are our problem” was a favorite refrain of Dan’s dad. And he was also constantly encouraged to try new things, be it different types of international cuisine or school subjects meant only to broaden one’s thinking (like art history and music). This created an open-mindedness in Dan that has served him well in his career, as he is often referred to as an “idea man” and always enjoys considering new ideas from others.

After graduating from the University of Pennsylvania with a degree in Psychology and Communications, Dan naturally turned to marketing (Really, it was anything but natural. He had no idea what he wanted to do, but in hindsight, marketing is the perfect combination of psychology and communications). He worked as a product manager at The Danbury Mint, a direct-to-consumer collectibles company. His focus was on sports and automotive collectibles, and he quickly learned the ins and outs of direct mail, newspapers, and magazines.

He decided to apply to business school (more on that later) and at the Kellogg School of Management, he took his first marketing class and finally learned that what he had been doing for four years had names, frameworks, and structure behind it. Post-Kellogg he spent some time at a B2B financial services company, then nearly 10 years at Discover Card – where he played a key role in them winning their first-ever J.D. Power Award for Customer Satisfaction, one of Dan’s proudest achievements. After stints at Humana and McDonald’s, Dan decided once again to try something new and joined a marketing technology startup called Persado.

In Dan’s “spare time,” he has taken his love for customer experience to the stage in keynote speeches, to the airwaves with his Experience This! Podcast, and to the bookshelves with his book, Winning at Social Customer Care: How Top Brands Create Engaging Experiences on Social Media.

Dan still lives in Chicago with his two kids and one cat, and is hoping for another Cubs World Series Championship soon!

Tweetable Quotes and Mentions

Listen to @dgingiss to get over the hump on the @FastLeaderShow – Click to Tweet

“There’s no longer any such thing as an off-line customer experience.” – Click to Tweet 

“Companies have to be aware of everything going on in the customer experience, whether it’s online or off-line.” – Click to Tweet 

“The thing with digital and social together is that the only constant is change.” – Click to Tweet 

“Technology plays a roll but humans play the most important role.” – Click to Tweet 

“You don’t have to be in every channel, you just have to be where your customers need you.” – Click to Tweet 

“Social media transferred the power from the company to the consumer.” – Click to Tweet 

“It not that the customer’s always right, but we should always hear the customer.” – Click to Tweet 

“AI, machine learning and chatbots are becoming part of the experience, how do we maintain a human element in that?” – Click to Tweet 

“The best use-case for bots is helping agents.” – Click to Tweet 

“You can learn anything from anyone and in particular you can probably learn the most from the frontline.” – Click to Tweet 

“There’s usually a solution out there, you just have to look for it and you have to be open-minded.” – Click to Tweet 

“Everybody’s valuable, try to figure out the strengths of the team.” – Click to Tweet 

“One of the toughest advancements in a company is to become a manager of people.” – Click to Tweet 

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Hump to Get Over

Before becoming a social media expert, Dan Gingiss decided to join a friend in taking the GMAT. On standardized tests he typically does better on the math side and struggles on the verbal side. But during the test Dan got stumped on a question that caused him to not complete the math portion of the exam. That left him with only one choice.

Advice for others

Lead people to open your career opportunities.

Holding him back from being an even better leader

Having the leadership to lead leaders.

Best Leadership Advice

You can learn from anyone. Everyone in the company plays an important role so stay open minded-

Secret to Success

A sense of humor and a laid-back attitude.

Best tools in business or life

People leadership.

Recommended Reading

Winning at Social Customer Care: How Top Brands Create Engaging Experiences on Social Media

Never Lose a Customer Again: Turn Any Sale into Lifelong Loyalty in 100 Days

Contacting Dan Gingiss

Website: https://www.winningatsocial.com/

Twitter: https://twitter.com/dgingiss

LinkedIn: https://www.linkedin.com/in/dangingiss/

Resources and Show Mentions

Call Center Coach

How Leaders Can Best Lead Leaders


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2018-11-26T23:45:15-04:00November 21st, 2018|Podcasts|0 Comments

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